
Event Info

Yukata de Gin-bura Festival 2017 is a project that turns Ginza-dori from 1-chome to 8-chome into a vehicle-free promenade on Sunday, August 6. All types of “cooling off” events that showcase Japanese hospitality will be held for people visiting midsummer Ginza wearing yukatas and other Japanese clothing.
Since the closing of Ginza-dori to traffic in August 1970 as the first vehicle-free promenade in Japan, we have been holding events under the name of Holiday Promenade on Chuo-dori each year when it closes to traffic to commemorate the vehicle-free promenade and give visitors to Ginza a day of summer fun. The Yukata de Gin-bura Festival is one part of this Holiday Promenade that was started in 2007 to have people come to Ginza wearing a yukata, that is also a special summer tradition, and enjoy a moment of coolness.
This year that is the eleventh year is themed on “taking challenges” and will feature Bon Odori dancing at Taimei Elementary School, and street stalls of famous Ginza shops and restaurants, and more. We welcome all to come dressed in a yukata and savor summer in Ginza!
| Time & Date: |
Sunday, August 6, 2017 We will post the start times of each event later on Ginza Official. |
| Location: | Ginza-dori |
| Organizers: | Ginza Association, Ginza Street Association |
| List of events | Ginza hospitality |
Participating companies |
At locations on Ginza-dori (4 spots), water will be splashed on the street in unison to the beat of a drum.
The water cools Ginza down and makes a cool breeze for the vehicle-free promenade, and it is a wonderful moment when the district heads into the cool of evening. Everyone taking part in Mission Uchimizu will receive drinking water.
Note: The water used in Mission Uchimizu is reclaimed water made by purifying sewage water treated at the Shibaura Water Reclamation Center.
Co-host: Tokyo National Highway Office, Ministry of Land, Infrastructure, Transport and Tourism
Partners: Mission Uchimizu Headquarters, Bureau of Sewerage Tokyo Metropolitan Government
Sponsors of drinking water: Asahi Soft Drink Sales Co., Ikutatsu Inc., Ito En, Ltd.,
Sapporo Breweries Ltd.
Try a quiz on Ginza. If you answer all the questions correctly, you can enter a draw to win luxury prizes. Prizes will include yukatas, bags, meal coupons, and much more.
(Eligible to visitors in a yukata or Japanese clothing who give a charity donation. One entry per person at one of the two stages.)
Sponsors: Companies providing prizes for the Jumbo Ginza Raffle
Note: Quiz forms will be distributed from 2 p.m.
At the Teahouse, you can get iced coffee, green tea, and other drinks. It also offers a place for relaxation with benches and foliage plants for visitors strolling through Ginza to take a break.
(Free for those who gave a charity donation.)
Partner: Chuo City Social Welfare Council
Sponsors: Ito En, Ltd., Starbucks Coffee Japan Ltd.,
Nishio Tea Cooperative Association
Six years have passed since the Great East Japan Earthquake. To keep our thoughts about the areas affected by the disaster from fading, the people of Ginza will hold a project to aid in recovery.
Visitors will be given non-powdered green tea prepared with cold water from Yabe-En-Chaho, a tea shop in Shiogama.
Powerful wadaiko (Japanese drum) performance that blows the heat of summer away. Enjoy the beats by members of Tsukishima Gojin Daiko that gives performances by not only men, but also women and children.
Partner: Tsukishima Gojin Daiko (Chuo-ku Organization)
Get your photo taken by a professional photographer at the Ginza Mitsukoshi Isetan Photo Room that will be open on Wednesday, July 26 for the first 30 visitors to come in a yukata.
How about creating a wonderful summer memory with someone special?
Note: Numbered tickets will be distributed from 10:30 a.m. Ginza Mitsukoshi 9F Ginza Terrace, Yukata Garden (first 30 people)
Note: Get your photo at the Ginza Mitsukoshi 9F Ginza Terrace, Yukata Garden.
(One day only, in order from 5 p.m.)
The Sumida Aquarium will recreate the goldfish peddling shops that were a prominent feature of summer from the Edo to Showa period to the foot of Tokyo Skytree®. Experience the coolness of summer with goldfish-filled aquariums.
Note: Goldfish are not actually for sale.
Partners: Sumida Aquarium, Japan Ornamental Fish Association
Visitors to the Sumida Aquarium on that day wearing a yukata will receive one free drink (soft drink) at Penguin Café.
Sumida Aquarium: 5F, 6F Tokyo Skytree Town Solamachi, 1-1-2 Sumida-ku, Tokyo
☎03-5619-1821
9 a.m. to 9 p.m. (Last entry 8 p.m.)
Draw pictures on Edo-style wind chimes that ring out a cool-sounding tune to create a one-of-a-kind wind chime.
Both adults and children can create wonderful summer memories.
(Eligible to the first 320 visitors in a yukata or Japanese clothing with a numbered ticket who give a charity donation.)
Note: Numbered tickets will be distributed from 2 p.m.
A photographer will take a photo of you in a yukata against the backdrop of the clock tower that is a symbol of Ginza and the Ginza-dori street.
Create a record of a wonderful summer memory with your family, lover, or friends wearing a yukata.
(Eligible to the first 100 groups in a yukata or Japanese clothing with a numbered ticket who give a charity donation. Your photo will be given to you at the front of the Mitsukoshi stage.)
Sponsor: Sony Corporation
Note: Numbered tickets will be distributed from 2 p.m.
During summer holidays, play your heart out at the Kid’s Plaza in Ginza! Come and join the cool and fun events like fishing for bouncy balls and a treasure hunt in a snowy mountain.
(For children up to elementary school age)
This year, the MG Terrace that opened in Restaurant City Ginza on the eighth floor of Matsuya Ginza will hold a mini festival for one day only where you can enjoy fishing for water balloon yo-yo, pinball, and more.
Prizes will be given to visitors participating in games, on a first-come-first-served basis.
Note: Matsuya Ginza will also have other special services for visitors in a yukata. For details, see the flyers available in the first floor main entrance and Kyobashi entrance information desk.
For those of you who have a yukata, but don’t know how to put it on, please try this service.
People from kimono shops and kimono accessories shops in Ginza will dress you in a yukata free of charge.
Men are also welcome to use this service.
– Matsuya Ginza Location: 10 a.m. to 3 p.m. (first 70 people)
Note: Numbered tickets will be distributed from 10 a.m. that morning at the Matsuya Ginza Kyobashi entrance (reception closes after 70 people)
– Sumitomo Mitsui Banking Corporation Ginza Branch location 11 a.m. to 2 p.m. (first 60 people)
(7F Ginza Six, 6-10-1 Ginza)
Note: Numbered tickets will be distributed from 10:45 a.m. that morning in front of the first floor ATM area in the Sumitomo Mitsui Banking Corporation Ginza Branch.
(Reception closes after 60 people.)
Note: Only available to those with all the yukata components (obi, waste cord, and other accessories needed for dressing) and a pair of geta clogs.
For a limited time only, stroll around a floor decorated like an Edo village in a yukata.
A workshop about Japanese style will be held! You can also receive special perks from participating shops when you visit in a yukata.
– Workshop at the Kiriko Lounge
Saturday, August 5, and Sunday, August 6, 2 to 6 p.m.
Note: See the Tokyu Plaza Ginza website for details.
New event for the Yukata de Gin-bura Festival!!
A yagura scaffold for a bon odori dance competition will be set up in the schoolyard of Taimei Elementary School that is right near the Sukiyabashi intersection!!
Famous restaurants from Ginza will set up stalls enclosing the scaffold where they will sell their special cuisine and drinks!!
Do not miss this chance to enjoy the flavors of the famous Ginza restaurants all in one place!!
Also, a special live performance will be held in the adjacent Sukiyabashi Park!!
– Stalls from 3 p.m. – Bon odori dance from 4 p.m.
Note: Details about live performances will be posted by each official account.
Here are some videos of how to put on a yukata by yourself in a way that does not come undone or become disheveled easily and how to fix your yukata if it does come undone. See the links below.
– Putting on a yukata (women)
– Putting on a yukata (men)
Information about events will also be published from the official Yukata de Gin-bura Festival account!
@yukatadeginbura
Facebook
@yukatadeginbura
Note: Charity boxes for donations to areas affected by the Great East Japan Earthquake and the Kumamoto earthquakes will be set up in various locations including the Headquarters and Uchimizu Tent.
If you have questions on the day of the festival, visit the information desk.
Event information is subject to change without notice.
Receive special perks for visiting in a yukata and hospitality from numerous shops ranging from those with a long history to those that are the current hype.
We hope you thoroughly enjoy the Yukata de Gin-bura Festival.